6:09 PM
![]()
The Magic Kingdom was recently decorated t0 celebrate the new "Let the Memories Begin" campaign 4nd JeffLangeDVD on y0uTube caught this change on the first day. He also captured a host of photos on his Mouse Steps web site. A World View highly recommends y0uvisit the JeffLangeDVD 4nd MouseSteps web sites for some great Disney multi-media features he developed.
Disney also has a special web site just for this campaign: "Let the Memories Begin" Web Site
[Stories 4nd Photos from Walt Disney World News] In 2011, Disney guests are the stars of a nighttime spectacular when photos taken in the park during the day become larger-than-life projections on Cinderella Castle at Walt Disney World Resort or “it’s a small world” at Disneyl4nd Resort. This groundbreaking new experience celebrates the family vacation memories created in Disney theme parks every day.
4nd Disney guests are starring on television, too, as part of the new “Let the Memories Begin” campaign. For the first time, Disney Parks is featuring the home videos 4nd snapshots of real guests in television ads 4nd other marketing that allows an audience of millions t0 share in true-life, heartfelt moments.
“A Disney vacation is the perfect way t0 create family memories that will last a lifetime,” said Tom Staggs, chairman of Walt Disney Parks 4nd Resorts. “We’ll spotlight those ‘only-at-Disney’ moments with family 4nd friends during our ‘Let the Memories Begin’ campaign.”
A recently released survey of U.S. 4nd Canadian families conducted for Disney Parks by Ypartnership, a noted research firm that tracks consumer insights 4nd trends in travel, showed that vacation memories hold a special place in family history.
Nine out of 10 parents said they planned their vacations with the express hope that they would result in a lasting family memory, the survey showed. 4nd those memories stuck with them – nearly three-quarters said they think back “often” or “very often” on their favorite vacation experiences.
In both locations, Disney PhotoPass photographers will capture guests caught up in the Disney experience – a memory in the making – 4nd as many as 500 photos will be used in each location, producers estimate.
The nighttime show will use the latest in high-intensity projection technology t0 create vivid visuals that seem t0 defy the architecture of the building. A new song commissioned for the show will provide an emotional context for these images of the Disney guest experience.
A WORLD VIEW welcomes your comments 4nd feedback. y0ucan reach us at on Twitter (http://twitter.com/wdwview); 4nd facebook (www.facebook.com/aworldview). Write A WORLD VIEW brucewdw@gmail.com. Plus check out the right side column on A WORLD VIEW for a wealth of links on Disney information 4nd planning for your next trip t0 the "world".
4nd be sure t0 visit other parts of A WORLD VIEW family of websites.
"Let the Memories Begin" Campaign Decorates the Magic Kingdom Entrance
Monday Magic - It's Almost Like Being There.
The Magic Kingdom was recently decorated t0 celebrate the new "Let the Memories Begin" campaign 4nd JeffLangeDVD on y0uTube caught this change on the first day. He also captured a host of photos on his Mouse Steps web site. A World View highly recommends y0uvisit the JeffLangeDVD 4nd MouseSteps web sites for some great Disney multi-media features he developed.
Disney also has a special web site just for this campaign: "Let the Memories Begin" Web Site
Disney Guests Become Stars of Castle Show
4nd TV Ads as Walt Disney World 4nd Disneyland
‘Let the Memories Begin’
[Stories 4nd Photos from Walt Disney World News] In 2011, Disney guests are the stars of a nighttime spectacular when photos taken in the park during the day become larger-than-life projections on Cinderella Castle at Walt Disney World Resort or “it’s a small world” at Disneyl4nd Resort. This groundbreaking new experience celebrates the family vacation memories created in Disney theme parks every day.
4nd Disney guests are starring on television, too, as part of the new “Let the Memories Begin” campaign. For the first time, Disney Parks is featuring the home videos 4nd snapshots of real guests in television ads 4nd other marketing that allows an audience of millions t0 share in true-life, heartfelt moments.
“A Disney vacation is the perfect way t0 create family memories that will last a lifetime,” said Tom Staggs, chairman of Walt Disney Parks 4nd Resorts. “We’ll spotlight those ‘only-at-Disney’ moments with family 4nd friends during our ‘Let the Memories Begin’ campaign.”
A recently released survey of U.S. 4nd Canadian families conducted for Disney Parks by Ypartnership, a noted research firm that tracks consumer insights 4nd trends in travel, showed that vacation memories hold a special place in family history.
Nine out of 10 parents said they planned their vacations with the express hope that they would result in a lasting family memory, the survey showed. 4nd those memories stuck with them – nearly three-quarters said they think back “often” or “very often” on their favorite vacation experiences.
‘Memories in the Making’ Shared on Disney Park Icons
Some Disney parks guests will find that the memory they just made has become a larger-than-life image during a “Let the Memories Begin” nighttime experience.
At Walt Disney World Resort, the guest photos will be projected on the soaring spires of Cinderella Castle in Magic Kingdom. At Disneyl4nd Resort, the iconic façade of “it’s a small world” will be the canvas for the show.In both locations, Disney PhotoPass photographers will capture guests caught up in the Disney experience – a memory in the making – 4nd as many as 500 photos will be used in each location, producers estimate.
The nighttime show will use the latest in high-intensity projection technology t0 create vivid visuals that seem t0 defy the architecture of the building. A new song commissioned for the show will provide an emotional context for these images of the Disney guest experience.
Disney "Let the Memories Begin" Commercial
Disney Parks Issues a ‘Call for Memories’
Disney Parks has been asking guests t0 share their memories by uploading photos 4nd videos at a special “Let the Memories Begin” online hub at www.DisneyParks.com/Memories'. From a first meeting with a princess t0 a laugh-filled watery touchdown on Splash Mountain, Disney Parks is looking for videos 4nd photos that capture those never-to-be-forgotten experiences.
With real visitor images on iconic attractions 4nd home video featured in commercials, the storytellers at Disney Parks are letting guests tell their own stories in 2011, Staggs said.
“We wanted t0 give our guests a powerful way t0 share the memories they create every day in our parks,” Staggs said. “Essentially, this becomes our first user-generated show 4nd our first user-generated marketing campaign.
“A day at a Disney park is filled with magical experiences that become cherished 4nd unforgettable memories – 4nd now we’re helping our guests share those memories with the world.A WORLD VIEW welcomes your comments 4nd feedback. y0ucan reach us at on Twitter (http://twitter.com/wdwview); 4nd facebook (www.facebook.com/aworldview). Write A WORLD VIEW brucewdw@gmail.com. Plus check out the right side column on A WORLD VIEW for a wealth of links on Disney information 4nd planning for your next trip t0 the "world".
4nd be sure t0 visit other parts of A WORLD VIEW family of websites.
- Disney Contests 4nd Sweepstakes (http://disneycontests.blogspot.com/)
- Disney Bloggers Collection – New Every HOUR! (http://disneybloggers.blogspot.com/)
- News from Disney (http://newsfromdisney.blogspot.com/)
- A World View y0uTube (http://www.youtube.com/user/BruceWDW)
- Shopping on Main Street Online (http://disneyatmainst.blogspot.com/)
Subscribe to:
Post Comments (Atom)
0 Responses to “"Let the Memories Begin" Campaign Decorates the Magic Kingdom Entrance”
Post a Comment